Where to go next with your Google My Business listing

When it comes to digital marketing and search engine optimization, the devil is truly in the details. Seemingly trivial choices can have a dramatic effect on your web presence and search visibility, and...

Google Maps gets brighter UI, new category icons and more color-coding

Google is updating its Maps look and feel. The company has changed colors and added icons to correspond to places and business categories. The palette is also brighter. Food and drink is orange or gold,...

Top 10 local search insights of 2017

Is it just me, or does it seem time flies faster in the local search industry? Another year has gone by, with many changes and developments to boot. Here’s a list of my...

Google showing knowledge graph data in local panels

Google has started showing more information about local businesses in some local knowledge panel results. It is implementing this by showing additional tabs of information above the local panel for (a) locations (b)...

Local businesses trump big businesses when it comes to delivering on-site updates

At BrightLocal, we often focus our research on external SEO factors, exploring the effects of and opinions towards citations, reviews, Google My Business and links. Without these, it’s very difficult to rank. However, in this post...

Google’s new #SmallThanks Hub automatically creates digital & printed marketing assets for SMBs

In a move to help SMBs — as well as drive up its verified business listings — Google has launched #SmallThanks Hub, an online resource that creates customized digital marketing content and printed...

Google My Business website builder SEO review

Google officially launched its Website Builder within Google My Business in an effort to help small businesses easily and affordably create websites. This is a great initiative, as there are many small businesses that...

Google Local Questions & Answers now rolling out to desktop search

Google shared that the local Question & Answer feature that rolled out back in August is now available on desktop search. Google said they are “expanding Questions & Answers on Google My Business.” This...

Google My Business drops ability to edit business description field

Google has removed the ability for businesses to edit their introduction/description field in the Google My Business portal. Google posted a note about this in the featured document. This feature was removed on...

Google brings local lead generation to Google Assistant and Google Home

Google is bringing new forms of local search to the Google Assistant and Google Home. The company announced it’s working with local home service providers “like HomeAdvisor and Porch.” On any platform where Google Assistant is available,...
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